There are many SEO tools out there. We have 10 that are worth trying first.
#1: Ahrefs
Used for: Research and Analysis
Pricing: Freemium
Out of all the SEO tools out there, thousands of online marketers, small business owners, and SEO’s prefer to use Ahrefs to help them improve their search rankings.
And if you ask me, it’s just as good as Buzzsumo.
Ahrefs have one more tool, the Keyword Explorer 2.0.
They also offer free trials for all plans.
#2: seobility
Used for: SEO Audit
Seobility is all about showing you how good or bad your website’s overall SEO optimization is.
They have 4 major tools/features
#3: Long Tail Pro
Used for: Keyword Research
Pricing: Paid
Long Tail Pro recently went through an ownership change.
And you know what that means? The new ownership team is hungry for success. They saw potential in Long Tail Pro and are determined to make the product even bigger.
#4: SEM Rush
Used for: Keyword + Competitor Research
Pricing: Freemium
SEM Rush really made a name for themselves over the past couple years. They basically took competitor research to a whole other level.
You can find their best backlinks, their best keywords, their best content, and more. It’s even great for paid traffic and PPC.
It’s definitely a must-have.
#5: Pitchbox
Used for: Outreach
Pricing: Paid
Pitchbox isn’t exactly an SEO tool. But when you are link building, there’s usually a lot of outreach involved. A lot.
Pitchbox makes your overall outreach efforts 10x easier than it would manually. Their email sequence feature lets you set up follow-up emails automatically.
#6: SEOquake
Used for: Competitor Research
Pricing: Free
SEOquake is a free browser extension. It’s like the MozBar. Except it pulls up more of the page’s data.
Some of the page data or metrics it shows are:
- The number of (external) links.
- Google index.
- SEM Rush rank.
- Alexa rank.
- Webarchive age (domain age).
- And more.
Used for: Keyword Research
Pricing: Free
Seed Keywords is pretty cool. Here’s how it works:
8: SEOptimer
Used for: SEO Audit
Pricing: Free
When it comes to SEO, it’s great to know how well your overall SEO is. Knowing it’s bad tells you to work on things. Knowing it’s great tells you to keep doing what you’re doing.
SEOptimer will help you know your website’s SEO.
It’ll also show you off page metrics, such as your backlink profile and Domain Authority (a Moz metric).
#9: LinkMiner
Used for: Link Building
Pricing: Free
Broken link building on steroids. LinkMiner takes it to the next level.
Before LinkMiner, the Check My Links extension was the go-to tool for checking a page’s links.
You can download the extension here.
#10: Authority Labs
Used for: Rank Tracking
Pricing: Paid
Authority Labs is a rank tracking and SERP monitoring tool that gives you the ability to track results by country, city, or even postal code (which has rarely been done before).
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